Help the Environment and the Homeless

Hello,
My daughter, Catrina, and I are doing a project together to help out a few good causes and hopefully make a difference in our world.
We are encouraging everyone to both register to purchase and actually purchase some organic socks online from the Sierra Club (www.sierrasocks.com). You can register at any time your intention to buy the socks, then, on November 01, 2008, visit the website again to make the actual purchase. For each pair purchased, another pair will be donated to the National Coalition for the Homeless (www.nationalhomeless.org). When registering and/or making your purchase, please make mention of the fact that "Catrina Guenther" inspired you to do so. Please also send this email to all of your contacts in your address book, asking them to do the same.

By doing the above, we hope to achieve 3 objectives:
1) Provide warm socks to the homeless or those who might otherwise not be able to afford them
2) Help the environment, both by supporting the Sierra Club (whose mission is to "Explore, Enjoy and Protect" the planet) and by helping to eliminate some of the 5 billion or so pairs of synthetic socks that end up in landfills. Ten percent of the proceeds from the sock sales will benefit the Sierra Club directly.
3) Provide concrete evidence that one person has the power to evoke change. By tracking Catrina's name, we can see how many homeless people received socks as well as the amount of money benefiting the Sierra Cub (and ultimately, the environment). We can also infer how many nonbiodegradeable socks were prevented from ending up in landfills.

I hope to show Catrina that she can make a significant impact on her world by doing some very simple things. In addition to helping me gather email addresses, she is planning to make some fliers up describing the sock-a-thon on Nov. 01 and distributing them throughout our neighborhood and to local schools, community centers, etc. She is also looking up info on the Internet regarding important topics such as homelessness and the environment to better understand the issues and what can be done about them.

Thank you very much for your consideration and participation in this event. In today's world, we are constantly bombarded with things essentially out of our control -- war, bailouts, foreclosures, etc. Let's show our kids that good things happen as well.

So, please:
1. Register to buy a pair or more of earth-friendly socks at http://www.sierrasocks.com (or sierraclubsocks.com) referencing Catrina
2. Spread the word to your friends and family via email.
You'll get an email reminder if you've registered to order your socks on November 1, and help donate $ to the Sierra Club and socks to the National Coalition for the Homeless.
Please contact me if you have any questions.

Fondly,
Catrina Guenther and
Sharon Atma
SharonAtma@comcast.net