Wednesday, July 23, 2008

Global Warming is here!

Hello everyone! Dan Houston from Global Warming Salsa, wanting to let everyone know what we are working on...Our salsa had a nice live spot on Fox2 Morning News last Friday, July 18. We were working at our booth at the Quake on the Lake and we got the attention of the Fox2 news crew, some of whom remembered us from Milford Memories last year, our first day in business with the salsa.
Ben Bailey, the morning meteorologist, interviewed us on the air and showed off our label and mentioned our salsa plans. He seemed to really like the bottle and the label idea. He also liked our "Global" flavor idea...which we just started to launch this month.
The idea behind our name "Global Warming Salsa" is a subtle play on the fact that we plan to have 15 "Global" flavors of salsas (based on our award winning medium salsa) featuring spices and peppers unique to different "Global" cultures. If you know me, I love food, and really enjoy cooking; the global flavors are my home concoctions based on the styles of cuisine I enjoy.The first of the Global flavors was introduced last week, and the response has been overwhelmingly positive. It is the Japanese version of our salsa, and I know that initially sounds odd, but the result has been our best seller of the month. A subtle infusion of fresh ginger, wasabi, and toasted sesame provide a unique essence to our classic medium, changing the character completely.
Of course, to be part of the Global Warming Salsa family, it has to be all natural, and it has to be mouthwatering. This is the first of many planned "Global" flavors, soon to follow: Italy, Spain, Brazil, China, Africa, Caribbean...all featuring the tastes of these unique culinary styles.We are still planning "Global Warming: Green" our first venture into organics. We are looking at a couple local producers of organic foods to see how the crops develop; it is important that we do not wait until the last minute to get the organic salsa going. We attempted it at the end of last summer when we started the company but organic crops did not look very promising when we shopped for them. We are optimistic we will be on track for this year.

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